Accelerate your growth with our proven b2B growth Programme

Leads are the life blood of any B2B business, and with our proven marketing programme that’s what we will deliver to help you grow and scale your business.
PROGRAMME DETAILS

Welcome to The B2B Accelerator programme

For ambitious B2B businesses we have our proven signature programme – The B2B Accelerator. All the marketing support you need to successfully grow your business, delivering improvements in every area of your business from your brand, through to your website and onto your marketing channels.

The programme develops a solid foundation on which to build your marketing, ensuring everything is tracked and measured to ensure performance can be optimised to generate profitable leads.

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Who is the programme designed for?

  • Businesses with a desire to grow
  • Businesses that need more warm sales leads
  • CEOs frustrated with a lack of growth
  • Businesses launching new products & services
  • Organically grown businesses wanting to scale

How does the B2B Accelerator Programme work?

Below is an overview of the 7 steps to get you the growth you deserve. Each step is part of our proven B2B Accelerator Programme that is delivering profitable growth for our clients.

Workshop & Project Kick Off
Normally this involves a 2-3 hour workshop with the key stakeholders in the business to discuss objectives and focus for your strategy.
1
Build Solid Foundations
With your business objectives agreed we are ready to create your strategy and put in place the solid foundations needed to track and measure marketing performance.
2
Create Brand Assets
In the strategy we'll identify core content pillars and start to create strong content assets designed to help you attract the right prospects. This normally involved a new sales optimised website.
3
Grow Awareness
With a strong strategy, foundations and brand assets in place we are ready to start driving traffic to your website using a mix of channels including paid, organic SEO and social media.
4
Nurture Prospects
Our team will develop a series of attractive lead magnets designed for your target audience in mind. We know that not everyone is ready to buy straight away, so building a strong prospect database is key to long term growth.
5
Grow Sales
The result of nurturing prospects is to develop long term relationships with prospects. By having a 'keep in touch' strategy we'll be keeping your brand front of mind when your prospects are ready to buy.
6
Review & Scale
After a few months we'll have enough data to be able to arm you with the right information for you to be able to make decisions as to how you continue to grow and scale your business.
7

The three phases of the b2B Accelerator Programme (S.A.S.)

Setup

The first phase is getting your business onboard and build solid foundations for your marketing.

  • Initial workshop
  • Conduct marketing audit
  • Create strategy
  • Develop your brand story
  • Setup digital tools
  • Agree metrics and setup tracking
  • Gather existing brand assets

Action

With solid foundations in place, you're ready to start acquiring traffic and building your prospect list.

  • Build lead magnets
  • Search engine optimisation
  • Start PPC campaigns
  • Consistently create brand assets
  • Daily social media management

Scale

With data coming in from both organic and paid marketing activity the third phase is about making decision on how to scale.

  • Monitor performance data
  • Run split tests on campaigns
  • Report on key metrics
  • Evaluate data

What does a typical month look like on the B2B Accelerator programme?

Performance marketing tactics

  • Google PPC Ad campaign management
  • Paid social campaigns management (optional)

Organic marketing tactics

  • Daily posting to your social media channels
  • Monthly email campaign management
  • Support to develop your brand assets
  • Write customer problem focused blogs
  • Optimise website for performance

Chat with Steve to find out if your business is a good fit for The B2B Accelerator Programme

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B2B Accelerator Programme FAQs