Why your business should utilise call tracking
Using call tracking to see how many customers are calling your business phone number may seem like an obvious, if not mundane, task. But there are specific purposes for which this data might prove very valuable. For example, when it comes to making marketing decisions that could affect the budget for your business in the […]
How and why you should add Google reviews to your website
If you’re a small business owner, you’re aware that Google reviews are an important part of your online presence. Google reviews help you increase your business’s visibility and credibility, and they can also help you get more leads and customers. If you have a great reputation online with positive Google reviews from happy customers, you […]
Google Business Profile: the New Google My Business
Google My Business is now Google Business Profile. Matt Madrigal, VP/GM Merchant Shopping at Google, says, “Moving forward, we recommend small businesses manage their profiles directly on Search or Maps…and in 2022, we’ll retire the Google My Business app so more merchants can take advantage of the upgraded experience on Search and Maps.” What does […]
